How can we define, measure and support effective scientific communications? What are the tools and guidelines that would help improve its quality? Can we support the creation of a community of science communication stakeholders?
These and many other questions will be examined as part of the new Horizon 2020 project QUEST – QUality and Effectiveness in Science and Technology communication.
During the two-year project, researchers and experts from the QUEST consortium will investigate science communication in three strands – journalism, social media and museums – through three focus areas: climate change, vaccines and artificial intelligence.
The project will take stock of science communication today, define quality criteria, and provide supporting tools for journalists, social media managers and museums facilitators. Ultimately, the goal is to offer citizens effective and reliable communication on scientific topics that generally have a significant impact on their daily lives, such as the three topics selected as focus areas.
The QUEST consortium brings together a wide range of science communication researchers, communicators, journalists, social media experts, and other professionals in science communication. The eight partners in the consortium include the Venice International University (VIU), Norwegian University of Science and Technology (NTNU), City University of London (CITY), University Ca’ Foscari of Venice (UNIVE), Tallinn University (TLU), World Association of Newspapers and News Publishers (WAN-IFRA), Trinity College Dublin – Science Gallery (TCD), Agency for the Promotion of European Research (APRE).
The project is endorsed by research institutions (CERN, INFN), media (BBC), science journalism associations (AJSPI, BNSJ, WCSJ 2019), science communication associations (SciCo, Sense about Science, EUPRIO) and private companies (Alcantara Spa, NOI Spa) that will act as stakeholders.
QUEST is funded with €1.2 million by the EU Commission within the SwafS action – Science with and for Society.